The Flame of Hope logo represents a beacon of light for ALS.

In 1939, famous American baseball player for the New York Yankees, Lou Gehrig was diagnosed with ALS (Amyotrophic Lateral Sclerosis), forever making the diseased known as Lou Gehrig’s disease in the United States.

We Make Awareness Pins!

ALS is a fatal neurodegenerative disease caused by the degeneration of the nerve cells in the central nervous system that control voluntary muscle movement. The disease causes breakdown of the nervous system all along the spinal cord and throughout the brain, causing weakness, numbness, difficulties in speech, swallowing and walking. Over time, as the disease progresses the patient loses most if not all voluntary muscle function.

To raise awareness in the month of May, the ALS Association has created a captivating logo called the Flame of Hope. Not only is their aim to increase public awareness through events and fundraisers, but also to continue fueling the hope of those with ALS, for a cure. Their logo is meant to symbolize this ever-renewing hope in people with ALS, caregivers, and families.
“The synergy that is generated by these events raises the spirits of all of us in the ALS community who share the common goal of finding a treatment and cure for the disease,” said ALSA President and CEO Gary Leo. “The events also empower the ALS community and arm them with the tools they need to make a difference in the fight against ALS.”

Non-Profits receive 10% off on custom pins!

The Flame of Hope logo can be made into a gorgeous full-color lapel pin, patch, keychain, or button. Creating these pieces, wearing them and sharing them with others, not only gives those that are affected by this illness support visually, but also financially. Much research still needs to be done towards finding a cure for this illness, and fundraising, particularly during the month of May is a very important form of support.

The Monterey Company is honored to be able to provide its expertise in design and in lapel pin making services towards this cause. Schools, medical professionals, philanthropic organizations and others can organize their own fundraiser, tell the ALS Association of their intention and then get fabulous lapel pins created at The Monterey Company to sell as a way to raise money for the fight.