The first thing that you need to know when designing a custom-made pin.
When looking to create a custom-made pin, a person will typically do an online search for a promotional product company and once they find one, begin to look through services and products offered via the company’s site.
This can be incredibly overwhelming, because in truth if you find a high-quality reputable company, every single lapel pin you see will end up looking fabulous for you. So there you are looking at them and you see names of lapel pin styles like Classic Embossed, Classic New Enamel, Cloisonné, Printed, Embossed Soft Enamel, 3D Cast, Promotional Iron, and the list goes on. Which to pick?
Before you contact the pin company to get started on your custom lapel pin, there are some questions you should ask yourself so that you are prepared for making contact.
1. What will the custom-made pin be used for? Will it be a commemorative gift given to loyal customers who have supported your company for many years? If its something like this, the pin needs to last a long time, be classy and truly be a lovely expression of your gratitude. This would be very different then the style of custom lapel pin you would pass out en-masse at a trade show to help get the name of your company out there.
2. How fast do you need the custom made pins? This could help determine whether you need to go for something like a lapel pin style with a fast turn production turn around or something more detailed and complex like Photo Etched Soft Enamel custom pin that focuses on the craft and takes a bit longer.
3. Lapel pins made for military, police officers, fire departments, and other service people tend to have a specific traditional look. Know who your target audience is so the designer can turn you towards the right lapel pin style to fit the recipient.
4. How many do you need and what is the ballpark budget? This will also help in deciding what lapel pin style makes more sense for you.
When you have an idea of what you are needing and who it is you plan on giving it to, then the next question that is critical will be to each company you interview before deciding on the right fit for your project:
5. Do you provide design assistance and consultation free of charge? Any company worth their salt will give you a resounding yes, and proceed to explain to you all the lapel pin styles available as well as which makes the most sense for what you nee